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2025-09
Whether there is a law to follow in the innovation of packaging
When it comes to innovation in domestic food packaging, there is one that has to be mentioned, it is Nongfu Spring. Its products have won the Pentawards, which are known as the Oscars of packaging design, for many times. Nongfu Spring was nicknamed a "design company" by netizens. Not only that, Nongfu Spring's performance is still rising, from 5.2 billion yuan in 2010 to 15 billion yuan in 2016. However, not all companies have achieved this result. Some companies are not small in product innovation, and they also make efforts in products and packaging, but it is difficult to achieve similar performance returns.
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